For Sales Teams:

Substantially Increase Revenue by developing a highly efficient & successful Sales Team.

A world-class 12 week (1,5 hours per week), facilitated Sales Transformation Programme, developed by a panel of International experts.

If you’re in Business, you’re in Sales. Many Businesses spend too much time on ‘product training’ and ‘sales admin training’ but very little (if any) time on sales skills training.

Research has shown, that ‘Product knowledge’ & ‘Steps to the Sale’ (the ‘admin process’), amounts to only 14% of the training that Sales people need, to be successful. The other 86% of training required, is the skill of Sales.

Attendees of this programme, gain greater skills, greater confidence and a greater ability to increase revenues.

The end result is to ensure that Sales personnel have the knowledge, skills & ability to achieve exceptional sales results. They will learn to improve communication & engagement, master the art of negotiation & objection handling, ask the right questions, close deals and optimise their sales process, amongst others.

Suitable for – Sales Managers, Sales Consultants, newly appointed Sales personnel & those on succession plans.

Basic information:

The programme is 12 weeks long (1,5 hours per week), is activity/action based (i.e. it has a very clear focus on implementing the learnings) and consists of the following each week:

• 1 x 1,5 hour facilitated session each week
• Implementing actions during each week,
• Measuring & monitoring the actions implemented,
• Documenting applicable numbers at the beginning of programme & tracking performance over time.

Transformation Methodology:

Each weekly 1,5 hour training session, is facilitated in person by myself (John Creighton) and joined by Brad Sugars, acclaimed as the world’s best business coach, via a 30minute recording in most sessions.

After every session, delegates are given “homework” and action plans to implement in their business.

The key difference with this programme to others, is that everyones numbers & results are tracked (weekly) and everyone is held accountable to take action/implement their learnings (weekly), in their Business/department.

This is not an ‘in one ear, out the other’ type of training, where very little (to nothing) gets done, because no ones accountable & nothing changes. In this programme, the attendees are held accountable to implement their learnings to ensure that long-lasting, positive change occurs.

Attendees of this Programme, receive access to all video material, all slide-decks, templates, worksheets, forms, notebooks, assessments and other supporting elements & tools to ensure that they (& their Teams), become and remain, highly productive & competent in the key Sales areas that drive business forward.

Why choose this Programme?

• Expert Facilitator: I personally facilitate each session. With many years of experience in management & leadership development, my sessions are informative, engaging, and inspirational.
• Practical Application: I believe in 'learning by doing'. That's why this programme emphasises practical application, allowing your Team to implement newfound skills immediately.
• Measurable Results: I don't just deliver training, I deliver results. With measurable outcomes and progress tracking, you'll witness tangible improvements in your Team's performance.

Highlights of each session, include:

• Session 1: Define your mindset and professionalism in sales. Purpose, characteristics of top sales people, building credibility.
• Session 2: Explore the power of beliefs and understand the four types of salespeople.
• Session 3: Dive into effective communication types, engagement strategies and behavioral styles.
• Session 4: Learn about prospecting, qualifying, and targeting for maximum impact. Build the Sales Process, Ways to increase profits, pipeline & time management.
• Session 5: Discover lead qualification techniques and the art of creating a buyer experience. The question Funnel & process, old vs. new selling, sales elevator pitch, creating the buyer experience.
• Session 6: Develop relationship-building and body language skills. Understanding the buyers brain, phone performance standards, sales skills.
• Session 7: Master sales negotiation and handling & overcoming objections, the sales negotiation process and creating the 'win-win'.
• Session 8: Understand your competition and leverage your unique selling proposition.
• Session 9: Optimize your sales process, track KPIs, and use essential sales tools. Test & Measure, and working your database.
• Session 10: Elevate customer service and support for customer satisfaction and loyalty. Making it easy to buy, critical non-essentials, referrals and 'ladder of loyalty'.
• Session 11: Explore the enrollment process, asking the right questions, and closing deals. Closing the deal & getting commitment.
• Session 12: Maximize positive outcomes, script usage, and turn your vision into reality. Define your mindset and professionalism in sales.

Start Dates:

This programme starts every month of the year (from January to November).

INVESTMENT - R12,000 per attendee (for the 3 month, 1,5 hours per week, Programme).

Includes all video material, all slide-decks, templates, worksheets, forms, notebooks, assessments and other supporting elements & tools.

Watch the video below from ActionCOACH's Founder, Brad Sugars (Global Entrepreneur & the worlds Number 1 Business Coach), about why you should join this Sales Master Class: